Win a Match From #HalfMyDAF


Share #HalfMyDAF with Donors:

1. Take inventory of where your grants come from. Review the source of your gifts and make sure DAF gifts are tagged in your CRM (e.g., checks or EFTs from a national DAF sponsor or community foundation).

2. Identify your donors with DAFs. If you’re not sure, reach out and ask. Start with major donors who have issued large grants (≈ $5,000), then ask more broadly.

3. Share #HalfMyDAF with your donors. Now that you’ve identified your DAF donors, encourage them to visit our website to learn how to maximize their DAF giving. For broader outreach, include #HalfMyDAF in your next newsletter, blog or LinkedIn post. For ideas see the Nonprofit Toolkit. Your outreach will inspire more DAF giving and increase your odds of receiving a #HalfMyDAF match.

#HalfMyDAF Campaign Tips:

1. Make giving from a DAF easy. Add a DAF widget/button to your donation page (e.g., DAF Direct, DAF widgets, Every.org, DAFpay) so donors can give from their DAF in a few clicks. Many DAF holders still do a large share of their giving outside their DAF. Making DAF giving simple can help you capture larger DAF gifts that might otherwise come in the form of a smaller cash gift.

2.  Sign up for ACH/EFT. To avoid checks sitting in mailboxes, set your nonprofit up to receive ACH/EFT. #HalfMyDAF’s fund sponsor is Assets Under Movement (AUM+); we recommend that you register for EFT via their GranteeView portal.

Have questions about signing up for EFT with AUM+
email grants@assetsundermovement.org.

3. Encourage donors to give early. Our deadlines are June 18 (Spring) and October 8 (Fall). If your organization isn’t selected in the spring round, you’ll still be eligible in the fall. Giving early increases your odds of receiving a match so encourage your donors to submit their DAF grants before the first deadline.

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